Space probes use the gravity of other celestial bodies to reach their distant destination. The gravitation is taken into account, without such "Gravity Assists" the destination would not be accessible from Earth.
A nice analogy to your start-up, scale-up or SME: start with limited resources, stay on course, use gravity assists, achieve the goal. Many things need to be initiated to accelerate successfully:
- Growth, internationalization
- Go-to-market strategy
- Business development
- Marketing & sales processes
- Partner ecosystem
- Recruiting
- Product development
- R&D innovation projects
- Grants, financing
As a management consultant, I mainly work with start-ups, scale-ups and SMEs, but also advise enterprises and investors. My focus is on sales, marketing and business development. The previously defined goals are implemented as part of individually tailored projects.
Through my network, I establish contacts with potential customers, partners and investors. If necessary, I involve other independent specialists, e.g. web and PR agencies, SW developers, IP law firms, R&D project funding experts, etc.
- Temporary senior manager on board
- Temporary reinforcement of the sales / marketing team
- Build Strategic Enterprise Customers and Ecosystem Partners
- Network of independent specialists (Tech, Biz, Legal)
- International industry contacts, especially in industry, automotive, semiconductors, healthcare, telecom
I've been in the IT/software business for over 20 years, was able to grow with innovative Austrian B2B scale-ups and gained international experience.
The "startup feeling", this special power of the new idea, motivates me again and again. That's why I decided to work as a freelance consultant in this environment.